Writing to Persuade

Writing to Persuade

How to Bring People Over to your Side

Book - 2019 | First edition.
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In the tradition of The Elements of Style comes Trish Hall's essential new work on writing well--a sparkling instructional guide to persuading (almost) anyone, on (nearly) anything. As the person in charge of the Op-Ed page for the New York Times , Hall spent years immersed in argument, passion, and trendsetting ideas¯but also in tangled sentences, migraine-inducing jargon, and dull-as-dishwater writing. Drawing on her vast experience editing everyone from Nobel Prize winners and global strongmen (Putin) to first-time pundits (Angelina Jolie), Hall presents the ultimate guide to writing persuasively for students, job applicants, and rookie authors looking to get published. She sets out the core principles for connecting with readers--laid out in illuminating chapters such as "Cultivate Empathy," "Abandon Jargon," and "Prune Ruthlessly." Combining boisterous anecdotes with practical advice (relayed in "tracked changes" bubbles), Hall offers an infinitely accessible primer on the art of effectively communicating above the digital noise of the twenty-first century.
Publisher: New York : Liveright Publishing Corporation, [2019]
Edition: First edition.
Copyright Date: ©2019
ISBN: 9781631493058
1631493051
Branch Call Number: 808.042 HALL
Characteristics: xiv, 206 pages

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