How to Measure Anything

How to Measure Anything

Finding the Value of "intangibles" in Business

eBook - 2010
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Now updated with new research and even more intuitive explanations, a demystifying explanation of how managers can inform themselves to make less risky, more profitable business decisions. This insightful and eloquent book will show you how to measure those things in your own business that, until now, you may have considered "immeasurable, " including customer satisfaction, organizational flexibility, technology risk, and technology ROI.: Adds even more intuitive explanations of powerful measurement methods and shows how they can be applied to areas such as risk management and custome.
Publisher: Hoboken, N.J. : Wiley, ©2010.
Edition: 2nd ed.
ISBN: 9781118983836
1118983831
9780470625699
0470625694
9781621984306
1621984303
9780470625675
0470625678
0470539399
9780470539392
Characteristics: 1 online resource (xv, 304 pages) : illustrations

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