How to Market your Business

How to Market your Business

A Practical Guide to Advertising, PR, Selling, and Direct and Online Marketing

eBook - 2008
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Offers advice on constructing profitable marketing strategies for businesses. Covers topics such as advertising, promotion, selling techniques, product launches, exports, innovation and the Internet.
Publisher: London ; Philadelphia : Kogan Page Ltd., 2008.
Edition: 6th ed.
Characteristics: 1 online resource (1 volume).


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