Wake Me up When the Data Is Over
How Organizations Use Stories to Drive ResultsUnknown - 2006
This book includes real-life examples from over 70 respected organizations, small and large, representing a multitude of industries using stories to drive results. Leaders from organizations such as Microsoft, Lands' End, Verizon, U.S. Air Force, and World Vision demonstrate the strong positive influence stories can have.
Publisher: San Francisco, CA : Jossey-Bass, ©2006.
Edition: 1st ed.
Characteristics: 1 online resource (xxvii, 288 pages) : illustrations
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